Kingston - Jamaica
Kool 97.1 FM - Has carved out a niche market in the Jamaican media landscape since hitting the airwaves in November 2001. We programme adult contemporary music, 45% of which is Reggae music. Our target audience consists primarily of persons who are 25 years and over. This group has diverse lifestyle preferences but finds consensus on one issue - Music that is melodic and familiar.
Género: Pop, jazz, soul
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